CLIENT: ACTIVISION PROJECT: CRASH BANDICOOT
BRANDING / CREATIVE STRATEGY / IDENTITY / KEY ART SYSTEM
Sometimes oldies are the best goodies. When Activision Blizzard decided to publish the long-sought-after remaster, it was clear that a fresh take was necessary to attract a modern audience. That being said, any new identity had to stay authentic to the wacky, furry legacy that his passionate fans grew up loving.
CLIENT: ACTIVISION PROJECT: CRASH BANDICOOT
BRANDING / CREATIVE STRATEGY / IDENTITY / KEY ART SYSTEM
Sometimes oldies are the best goodies. When Activision Blizzard decided to publish the long-sought-after remaster, it was clear that a fresh take was necessary to attract a modern audience. That being said, any new identity had to stay authentic to the wacky, furry legacy that his passionate fans grew up loving.
CLIENT: ACTIVISION PROJECT: CRASH BANDICOOT
BRANDING / CREATIVE STRATEGY / IDENTITY / KEY ART SYSTEM
Sometimes oldies are the best goodies. When Activision Blizzard decided to publish the long-sought-after remaster, it was clear that a fresh take was necessary to attract a modern audience. That being said, any new identity had to stay authentic to the wacky, furry legacy that his passionate fans grew up loving.
